Discover how to measure your agency’s cash collection performance and see what’s really hitting the bank. In this lesson, you’ll learn how to build a simple Excel pivot table to compare written premium and cash collected, visualize collection percentages, and spot opportunities to improve cash flow.
Download the Excel file used in this tutorial:
In this tutorial, you’ll learn how to create a simple but powerful Cash Collection Dashboard in Excel. We’ll use a Pivot Table, calculate a Collection Percentage, and add interactive slicers and conditional formatting to instantly highlight underperforming carriers.
This metric instantly shows how much of the written premium has actually been collected.
Slicers allow you to filter performance by product or lead source interactively.
Now, any carrier or product with a collection rate below 95% will immediately stand out.
This lets you adjust your sensitivity (e.g., see results below 90% or 99%) without recreating rules.
You now have a fully interactive Cash Collection Dashboard in Excel that tracks Written Premium, Cash Collected, and Collection Percentage, complete with slicers and color-coded insights. This setup instantly shows which carriers or products are underperforming, so you can focus on improving cash flow.
Q1. What is cash collected in insurance analytics?
Cash collected represents the actual premium payments your agency has received from clients. Tracking it alongside written premium helps you understand how much revenue has truly been collected versus what’s still outstanding.
Q2. Why should agencies track cash collected instead of only written premium?
Written premium shows production, but cash collected shows liquidity. Monitoring both lets you see whether sales are converting into real revenue and helps identify issues with billing or collections.
Q3. How can I calculate collection percentage in Excel?
You can create a pivot table that compares written premium to cash collected by carrier, product, or lead source. The collection percentage is simply cash collected divided by written premium, giving you a quick snapshot of how efficiently your agency collects payments.
Q4. What are slicers and why use them in this dashboard?
Slicers act as interactive filters in Excel. They let you analyze results by lead source, product line, or carrier with a single click, turning a basic table into a dynamic dashboard.
Q5. How can conditional formatting help identify problems?
By highlighting collection rates below a certain threshold (for example, 95%), conditional formatting makes underperforming areas stand out immediately, allowing you to focus attention where revenue leakage occurs.
Q6. Can I use this same setup for other KPIs?
Yes. The same pivot-table and slicer layout works perfectly for tracking claims paid, renewal rates, or any other KPI where you want to compare expected versus collected or achieved values.
Q7. Where can I get the sample dataset used in this lesson?
You can download the sample Excel file linked below the video to follow along and build your own cash collection dashboard step by step.